Tuesday, February 17, 2009

The Future of Spine Distribution Models

Recently I spoke to a surgeon on the West Coast who stated that he heard that Sofamor Danek was evaluating the efficacy and profitability of their distribution model.  If there is doubt in what he heard, red flags were raised when it was reported that Danek intends to buy out one of its largest distributors in the Phoenix area.  Does this bode well for those working the street? Spineblogger wants to know what you think will be the future distribution model in the spine industry?  Companies are complaining that sales people don't sell anymore.  Is this a trend or is this a reality?  Will the high commissioned sales person become obsolete?     

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