The biologic material market is highly competitive witnessed by the many players that tout their product as the ultimate panacea for fusion. Some even claim things that they do not need to substantiate. So what makes this product unique? NovaBone differentiates itself from other bone fillers because it is osteostimulative. NB induces bone growth via a cascade of events that culminates in the signaling, proliferation and differentiation of osteoblasts to the defect? Sounds familiar?
Unlike INFUSE, NovaBone only forms new bone at the implantation site. Other spine and musculoskeletal websites have given players like Orthovita, Apatech, INFUSE, and Stryker Biotech publicity about their platforms, unfortunately, TSB believes that they should at least provide NB with some visibility. Charles Caleb Colton once said; "Imitation is the sincerest form of flattery." Word on the street is that this company is led by a team of professionals. TSB believes that this is a company that should be closely watched in 2010 based on their technology and management team. TSB wants to know what our readers think considering NB is another option to offer your surgeons.